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Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...
Dictionary software. Daijisen. The Daijisen (大辞泉, "Great fountain of knowledge (wisdom)/source of words") is a general-purpose Japanese dictionary published by Shogakukan in 1995 and 1998. It was designed as an "all-in-one" dictionary for native speakers of Japanese, especially high school and university students.
Internet marketing. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds ...
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [ 1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...
Active digital footprints are deliberate, as they are posted or shared information willingly. They can also be stored in a variety of ways depending on the situation. A digital footprint can be stored when a user logs into a site and makes a post or change; the registered name is connected to the edit in an online environment. Examples of ...
A web page is a structured document. The core element is a text file written in the HyperText Markup Language (HTML). This specifies the content of the page, [ 3] including images and video . Cascading Style Sheets (CSS) specify the presentation of the page. [ 3] CSS rules can be in separate text files or embedded within the HTML file.
Anoto's dot pattern, when used with aDNA, allows for the unique and unobtrusive marking of physical objects. This then enables easy identification of individual objects using ubiquitous mobile devices such as phones and tablets. aDNA is opening up new possibilities for product innovation, marketing insights, and supply-chain control.
Reach is an important measure for the BBC, which is funded by a mandatory licence fee. It seeks to maximise its reach to ensure all licence fee payers are receiving value. In addition to reach, frequency of exposure is another important statistics used in advertising management. When reach is multiplied by average frequency, a composite measure ...