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Website. ray-ban.com. Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million. [1][2]
Aviator style sunglasses are intended to be worn under headgear and are characterised by dark, oftentimes reflective lenses and thin monel, steel or titanium metal frames with double or triple bridges and bayonet earpieces or flexible cable temples that hook more securely behind the ears. [1] The large lenses are not flat but slightly convex.
The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.
September 25, 2024 at 2:48 PM. Meta Ray-Bans. Meta. Meta's Ray-Ban smart glasses are getting an upgrade with new AI features and memory retention. The glasses can scan QR codes, give live ...
The company also says it's adding real-time translation to the Ray-Ban Meta Glasses. Zuckerberg showed off the feature during a live demo. And while there was a small delay between when a person ...
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