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  2. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Strategic management processes and activities. Strategy is defined as "the determination of the basic long-term goals of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals."

  3. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    Strategic planning is an organization 's process of defining its strategy or direction, and making decisions on allocating its resources to attain strategic goals. Furthermore, it may also extend to control mechanisms for guiding the implementation of the strategy. Strategic planning became prominent in corporations during the 1960s and remains ...

  4. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    Strategy. SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a person or organization identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis. [ 1]

  5. Strategy - Wikipedia

    en.wikipedia.org/wiki/Strategy

    e. Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general, command, generalship" [ 1]) is a general plan to achieve one or more long-term or overall goals under conditions of uncertainty. [ 2] In the sense of the " art of the general", which included several subsets of skills including military tactics ...

  6. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Strategy. Porter's generic strategies describe how a company pursues competitive advantage across its chosen market scope. There are three/four generic strategies, either lower cost, differentiated, or focus. A company chooses to pursue one of two types of competitive advantage, either via lower costs than its competition or by differentiating ...

  7. Strategic thinking - Wikipedia

    en.wikipedia.org/wiki/Strategic_thinking

    Strategic thinking is a mental or thinking process applied by an individual in the context of achieving a goal or set of goals. As a cognitive activity, it produces thought . When applied in an organizational strategic management process, strategic thinking involves the generation and application of unique business insights and opportunities ...

  8. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    Situation analysis. In strategic management, situation analysis (or situational analysis) refers to a collection of methods that managers use to analyze an organization's internal and external environment to understand the organization's capabilities, customers, and business environment. [ 1] The situation analysis can include several methods ...

  9. Organizational analysis - Wikipedia

    en.wikipedia.org/wiki/Organizational_analysis

    In organizational theory, organizational analysis or industrial analysis is the process of reviewing the development, work environment, personnel, and operation of a business or another type of association. [ 1] This review is often performed in response to crisis, but may also be carried out as part of a demonstration project, in the process ...