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  2. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    Definition. A unique selling proposition (USP) refers to the unique benefit exhibited by a company, service, product or brand that enables it to stand out from competitors. [4] The unique selling proposition must be a feature that highlights product benefits that are meaningful to consumers. [5] USP focuses on explicit claims of uniqueness ...

  3. Stan (streaming service) - Wikipedia

    en.wikipedia.org/wiki/Stan_(service)

    Stan Entertainment Pty Ltd. Stan (stylised as Stan.) is an Australian subscription over-the-top streaming service. It was launched on 26 January 2015. [3] Stan originally was founded as StreamCo Media, a 50/50 joint venture between Nine Entertainment and Fairfax Media. In August 2014, each company invested A$50 million in StreamCo. [4]

  4. Staples Inc. - Wikipedia

    en.wikipedia.org/wiki/Staples_Inc.

    Staples's logo from 1998 to 2019. Staples Inc. is an American office supply retail company headquartered in Framingham, Massachusetts . Founded by Leo Kahn and Thomas G. Stemberg, the company opened its first store in Brighton, Massachusetts on May 1, 1986. [5] By 1996, it had reached the Fortune 500, and it later acquired the office supplies ...

  5. Competitive advantage - Wikipedia

    en.wikipedia.org/wiki/Competitive_advantage

    In business, a competitive advantage is an attribute that allows an organization to outperform its competitors.. A competitive advantage may include access to natural resources, such as high-grade ores or a low-cost power source, highly skilled labor, geographic location, high entry barriers, and access to new technology and to proprietary information.

  6. Costco - Wikipedia

    en.wikipedia.org/wiki/Costco

    Original logo (used until 1993, but carried by stores until 1997) Costco Wholesale Corporation (commonly shortened to Costco) is an American multinational corporation which operates a chain of membership-only big-box warehouse club retail stores. [4] As of 2021, Costco is the third-largest retailer in the world [5] and is the world's largest ...

  7. Rebranding - Wikipedia

    en.wikipedia.org/wiki/Rebranding

    Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. [1] Often, this involves radical changes to a brand's logo ...

  8. Laurel and Hardy - Wikipedia

    en.wikipedia.org/wiki/Laurel_and_Hardy

    Website. www .laurel-and-hardy .com. Laurel and Hardy were a British-American comedy team during the early Classical Hollywood era of American cinema, consisting of Englishman Stan Laurel (1890–1965) and American Oliver Hardy (1892–1957). Starting their career as a duo in the silent film era, they later successfully transitioned to "talkies".

  9. Morgan Stanley - Wikipedia

    en.wikipedia.org/wiki/Morgan_Stanley

    Morgan Stanley is a financial services corporation that, through its affiliates and subsidiaries, advises, and originates, trades, manages, and distributes capital for institutions, governments, and individuals. The company operates in three business segments: Institutional Securities, Wealth Management, and Investment Management.

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