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2. From a shopping editor and mom of two, these are the best ...

   www.aol.com/lifestyle/personalized-gifts-for...

   This delightful, customizable wooden kids' toy is a great gift for any little one in your life. The functioning wheels will lead to hours of play. $45 at Personalization Mall

3. Promotional merchandise - Wikipedia

   en.wikipedia.org/wiki/Promotional_merchandise

   Research. v. t. e. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag [1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.

4. Toy advertising - Wikipedia

   en.wikipedia.org/wiki/Toy_advertising

   Toy advertising is the promotion of toys through a variety of media. Advertising campaigns for toys have been criticized for trading on children's naivete and for turning children into premature consumers. Advertising to children is usually regulated to ensure that it meets defined standards of honesty and decency.

5. Target audience - Wikipedia

   en.wikipedia.org/wiki/Target_audience

   The target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to the previously intended audience.In marketing and advertising, the target audience is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message.

6. Promotional Products Association International - Wikipedia

   en.wikipedia.org/wiki/Promotional_Products...

   Promotional Products Association International (PPAI) is an international not-for-profit trade association serving the promotional products industry. The association was founded in 1903 and presently has more than 14,000 members. History. In 1903, a group of 12 manufacturers of promotional products formed an industry trade association.

7. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...