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GM explained this decision as a result of its post-bankruptcy focus on four core brands—and a reduced focus on the GM brand. Marketing surveys also indicated that customers had more positive attitudes about the specific core brands than about the GM corporate brand.
2015–2019 Opel Karl. 2015–2019 Vauxhall Viva. 2016–2022 Chevrolet Spark. 2016 – 2018 Holden Spark. 2019–2022 VinFast Fadil *. 2021–present Chevrolet Trax. The successor to the Gamma II platform, in accordance with GM's renaming of most of their platforms in "_ _ XX" format circa 2015. [8] 2017 Chevrolet Sonic.
The Retire Your Ride ( French: Adieu Bazou) program was a voluntary Canadian scrappage program created to reward Canadians for permanently retiring a vehicle made in 1995 or earlier for a wide range of rewards, such as a public transit pass or C$ 300. [1] The program ended on March 31, 2011. By January 2011, the program had surpassed its ...
At the time, GM marketed vehicles in the US under the Chevrolet, Pontiac, Oldsmobile, Buick, Cadillac, and GMC brands. Television commercials in the United States used actor Barry Coe as a spokesman. Jerome H. Peleaux was the creator and tester of the program for GM. Former logo of GM Certified Service, then GM Goodwrench
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The W-platform (also known as the W-body) was a General Motors automotive platform underpinning both mid size and full-size front-wheel drive cars — across the platform's three generations from 1987-2016. Code named GM10, the program began development in 1982 under Chairman Roger B. Smith and debuted in 1987 with the Pontiac Grand Prix, Buick ...
The GM BT1 platform, marketed under Ultium branding, is a dedicated electric vehicle architecture or platform developed by General Motors (GM). It underpins electric full-size pickup trucks and SUVs sold by GM, using battery and motor technology developed under its Ultium program; these are shared with third-generation GM electric vehicles on the BEV3 platform.
General Motors companion make program. In the late 1920s, American automotive company General Motors (GM) launched four companion makes to supplement its existing lineup of five-passenger car [a] brands, or makes. [b] The companion makes were LaSalle, introduced for the 1927 model year to supplement Cadillac; Marquette, introduced in 1929 for ...
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