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  2. Pepsi Generation - Wikipedia

    en.wikipedia.org/wiki/Pepsi_Generation

    The Pepsi Generation, is the theme of an advertising campaign for Pepsi-Cola, a US brand of soft drink, that launched in 1963 as the result of a slogan contest. A new car was awarded to the writer of the winning slogan. The contest was the brainchild of Alan Pottasch, a PepsiCo advertising executive, and it was won by Appleton, Wisconsin ...

  3. Move Over - Wikipedia

    en.wikipedia.org/wiki/Move_Over

    Move Over. " Move Over ", also known as "Generationext", [1] is a song by English girl group the Spice Girls from their second studio album, Spiceworld (1997). The song was originally co-written by Clifford Lane with Mary Wood as a jingle for PepsiCo 's "GeneratioNext" advertising campaign and used in television ads released in January 1997.

  4. Joanie Sommers - Wikipedia

    en.wikipedia.org/wiki/Joanie_Sommers

    Joanie Sommers (born Joan Drost, February 24, 1941) [ 1] is an American singer and actress with a career concentrating on jazz, standards and popular material and show-business credits. Once billed as "The Voice of the Sixties", and associated with top-notch arrangers, songwriters and producers, Sommers' popular reputation became closely tied ...

  5. Music to Watch Girls By - Wikipedia

    en.wikipedia.org/wiki/Music_to_Watch_Girls_By

    Andy Williams singles chronology. "In the Arms of Love". (1966) " Music to Watch Girls By ". (1967) "More and More". (1967) A vocal recording from 1967 by Andy Williams, featuring lyrics written by Tony Velona, went to #34 in the United States. This version was later used in a Fiat advertisement in the UK in 1999, with the re-released single ...

  6. How Pepsi Won New Customers with Community Grants - AOL

    www.aol.com/news/2010-12-20-how-pepsi-won-new...

    While the "Pepsi Generation" theme dates back to the mid-1960s, the Refresh Project was partially based in the idea of bringing the advertising in line with the company's corporate giving. To do ...

  7. Alan Pottasch - Wikipedia

    en.wikipedia.org/wiki/Alan_Pottasch

    Nationality (legal) American. Occupation. Advertising. Notable work. "Pepsi Generation" campaign. Alan Maxwell Pottasch (August 13, 1927 – July 27, 2007) was an American advertising executive and marketer best known for his five decades of work for PepsiCo. Specifically, Pottasch is best known as the creator behind the "Pepsi Generation ...

  8. Bob Crewe - Wikipedia

    en.wikipedia.org/wiki/Bob_Crewe

    Bob Crewe himself (recording as The Bob Crewe Generation) released a version of Sid Ramin's 1967 instrumental "Music to Watch Girls By" (originally composed as a Diet Pepsi commercial jingle) on DynoVoice. [3] The song became a Top 20 hit. [3] and spawned another successful instrumental version by Al Hirt and a vocal hit by Andy Williams.

  9. Billie Jean - Wikipedia

    en.wikipedia.org/wiki/Billie_Jean

    In 1984, Pepsi sponsored the Jacksons' Victory Tour. In return, Michael and his brothers were to star in two commercials for the company. [66] Jackson had reworked "Billie Jean" for the commercial and titled it "Pepsi Generation". The song was used as the official jingle for the commercials and released as a 7" promo single.