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  2. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Decision making unit. Disintermediation. Double jeopardy (marketing) Double loop marketing. Emotional branding. Engagement (marketing) Facelift (product) Fallacy of quoting out of context. Fine print.

  3. Glossary of stock market terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_stock_market_terms

    Bull market: a period of generally rising prices. See Market trend. Closing print: a report of the final prices for the day on a stock exchange. Fill or kill or FOK: "an order to buy or sell a stock that must be executed immediately"—a few seconds, customarily—in its entirety; otherwise, the entire order is cancelled; no partial ...

  4. List of information technology initialisms - Wikipedia

    en.wikipedia.org/wiki/List_of_information...

    The table below lists information technology initialisms and acronyms in common and current usage. These acronyms are used to discuss LAN, internet, WAN, routing and switching protocols, and their applicable organizations. [ 1][ 2][ 3] The table contains only current, common, non-proprietary initialisms that are specific to information technology.

  5. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Marketing communications include advertising, promotions, sales, branding, campaigns, events, and online promotions. [ 3] The process allows the public to know or understand a brand and get a clear idea of what the brand has to offer. Brand awareness is the first stage, then brand preference over its competitors is the desired outcome.

  6. Advertising slogan - Wikipedia

    en.wikipedia.org/wiki/Advertising_slogan

    According to the 1913 Webster's Dictionary, a slogan ( /ˈsloʊɡən/) derives from the Scottish Gaelic "sluagh-ghairm", a battle cry. Its contemporary definition denotes a distinctive advertising motto or advertising phrase used by any entity to convey a purpose or ideal. This is also known as a catchphrase.

  7. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing concept: This is the most common concept used in contemporary marketing, and is a customer-centric approach based on products that suit new consumer tastes. These firms engage in extensive market research , use R&D (Research & Development), and then use promotion techniques.

  8. Corporate jargon - Wikipedia

    en.wikipedia.org/wiki/Corporate_jargon

    Corporate jargon (variously known as corporate speak, corporate lingo, business speak, business jargon, management speak, workplace jargon, corporatese, or commercialese) is the jargon often used in large corporations, bureaucracies, and similar workplaces. [ 1][ 2] The language register of the term is generally being presented in a negative ...

  9. Single market - Wikipedia

    en.wikipedia.org/wiki/Single_market

    These prevent manufacturers from marketing the same goods in all member states. [3] The objective of a common market is most often economic convergence and the creation of an integrated single market. It is sometimes considered as the first stage of a single market. The European Economic Community was the first large-scale example of a common ...