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Guerrilla warfare during the Peninsular War, by Roque Gameiro, depicting a Portuguese guerrilla ambush against French forces. Guerrilla warfare is a form of unconventional warfare in which small groups of irregular military, such as rebels, partisans, paramilitary personnel or armed civilians including recruited children, use ambushes, sabotage, terrorism, raids, petty warfare or hit-and-run ...
Undercover marketing was nominated for deletion. The discussion was closed on 05 January 2014 with a consensus to merge. Its contents were merged into Guerrilla marketing. The original page is now a redirect to this page. For the contribution history and old versions of the redirected article, please see its history; for its talk page, see here.
The emergence of "viral marketing", as an approach to advertisement, has been tied to the popularization of the notion that ideas spread like viruses. The field that developed around this notion, memetics, peaked in popularity in the 1990s. [10] As this then began to influence marketing gurus, it took on a life of its own in that new context.
Guerrilla theatre, [1] [2] generally rendered "guerrilla theater" in the US, is a form of guerrilla communication originated in 1965 by the San Francisco Mime Troupe, who, in spirit of the Che Guevara writings from which the term guerrilla is taken, engaged in performances in public places committed to "revolutionary sociopolitical change."
By 1985, the major guerrilla groups (EPL, FARC–EP, M-19, and ELN) had come together under an umbrella organization known as the Guerrilla Coordinating Board (CNG). This group evolved in 1987 into the Simón Bolívar Guerrilla Coordinating Board (CGSB), which led negotiations between the numerous guerrilla groups and the government.
DIY is prevalent amongst the fashion community, with ideas being shared on social media, such as YouTube, about clothing, jewellery, makeup, and hairstyles. Techniques include distressing and bleaching jeans, redesigning old shirts, and studding denim. The concept of DIY has also emerged within the art and design community.
The word meme was coined by Richard Dawkins in his 1976 book The Selfish Gene as an attempt to explain memetics; or, how ideas replicate, mutate, and evolve. [4] When asked to assess this comparison, Lauren Ancel Meyers, a biology professor at the University of Texas, stated that "memes spread through online social networks similarly to the way diseases do through offline populations."
Guerrilla television is a term coined in 1971 by Michael Shamberg, [1] [2] one of the founders of the Raindance Foundation; the Raindance Foundation has been one of the counter-culture video collectives that in the 1960s and 1970s extended the role of the underground press to new communication technologies.