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  2. Consumer economics - Wikipedia

    en.wikipedia.org/wiki/Consumer_economics

    Consumer economics is a branch of economics. It is a broad field, principally concerned with microeconomic analysis behavior in units of consumers, families, or individuals (in contrast to traditional economics, which primarily studies government or business units). It sometimes also encompasses family financial planning and policy analysis.

  3. Consumer choice - Wikipedia

    en.wikipedia.org/wiki/Consumer_choice

    The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves.It analyzes how consumers maximize the desirability of their consumption (as measured by their preferences subject to limitations on their expenditures), by maximizing utility subject to a consumer budget constraint. [1]

  4. Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Consumer_behaviour

    e. Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...

  5. Consumption (economics) - Wikipedia

    en.wikipedia.org/wiki/Consumption_(economics)

    Economics. Consumption is the act of using resources to satisfy current needs and wants. [ 1] It is seen in contrast to investing, which is spending for acquisition of future income. [ 2] Consumption is a major concept in economics and is also studied in many other social sciences . Different schools of economists define consumption differently.

  6. Substitute good - Wikipedia

    en.wikipedia.org/wiki/Substitute_good

    For example, consider a consumer that wants a means of transportation, which may be either a car or a bicycle. The consumer prefers a car to a bicycle. If the consumer has both a car and a bicycle, then the consumer uses only the car. The economic theory of unit elastic demand illustrates the inverse relationship between price and quantity. [15]

  7. Market (economics) - Wikipedia

    en.wikipedia.org/wiki/Market_(economics)

    e. In economics, a market is a composition of systems, institutions, procedures, social relations or infrastructures whereby parties engage in exchange. While parties may exchange goods and services by barter, most markets rely on sellers offering their goods or services (including labour power) to buyers in exchange for money.

  8. Marshallian demand function - Wikipedia

    en.wikipedia.org/wiki/Marshallian_demand_function

    Marshallian demand function. In microeconomics, a consumer's Marshallian demand function (named after Alfred Marshall) is the quantity they demand of a particular good as a function of its price, their income, and the prices of other goods, a more technical exposition of the standard demand function. It is a solution to the utility maximization ...

  9. The General Theory of Employment, Interest and Money

    en.wikipedia.org/wiki/The_General_Theory_of...

    978-0-230-00476-4. OCLC. 62532514. The General Theory of Employment, Interest and Money is a book by English economist John Maynard Keynes published in February 1936. It caused a profound shift in economic thought, [ 1] giving macroeconomics a central place in economic theory and contributing much of its terminology [ 2] – the "Keynesian ...