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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    The term "Digital Marketing" was coined in the 1990s. Digital marketing was formally known as and referred to as ' online marketing ', 'internet marketing', or 'web marketing'. Worldwide digital marketing has become the most common term and has taken off in the business industry, especially after the year 2013.

  3. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being the ...

  4. Amazon (company) - Wikipedia

    en.wikipedia.org/wiki/Amazon_(company)

    The store was 5,500 square feet and prices for all products match those on its website. [93] Amazon opened its tenth physical book store in 2017; [ 94 ] media speculation at the time suggested that Amazon planned to eventually roll out 300 to 400 bookstores around the country. [ 93 ]

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  6. Web design - Wikipedia

    en.wikipedia.org/wiki/Web_design

    Web design. Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code and proprietary software; user experience design (UX design); and search engine optimization.

  7. Canva - Wikipedia

    en.wikipedia.org/wiki/Canva

    Canva is a graphic design platform that provides tools for creating social media graphics, presentations, promotional merchandise and websites. [ 6][ 7][ 8] Launched in Australia in 2013, the service offers design tools for individuals and companies. [ 9][ 10] Its offerings include templates for presentations, posters, and social media content ...

  8. Advertising agency - Wikipedia

    en.wikipedia.org/wiki/Advertising_agency

    Advertising agency. An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that ...

  9. Ogilvy (agency) - Wikipedia

    en.wikipedia.org/wiki/Ogilvy_(agency)

    Ogilvy. Ogilvy is a New York City -based British advertising, marketing, and public relations agency. It was founded in 1850 by Edmund Mather as a London -based agency. In 1964, the firm became known as Ogilvy & Mather after merging with a New York City agency that was founded in 1948 by David Ogilvy. [ 3] The agency is part of the WPP Group ...

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