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  2. G2A - Wikipedia

    en.wikipedia.org/wiki/G2A

    Users. 30 million (as of 2024) G2A.COM Limited (commonly referred to as G2A) is a digital marketplace headquartered in the Netherlands, [ 1][ 2] with offices in Poland and Hong Kong. [ 3][ 4] The site operates in the resale of gaming offers and others digital items by the use of redemption keys. G2A.COM’s main offerings are game key codes for ...

  3. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Marketing mix. The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing." These four P's are:

  4. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    Go-to-market strategy. A go-to-market strategy, or GTM strategy, [ 1] is the plan of an organization, utilizing their outside resources (e.g., sales force and distributors), to deliver their unique value proposition to customers ("go-to-market") and to achieve a competitive advantage. [ 2][ 3] The goal is to enhance the overall customer ...

  5. WeChat - Wikipedia

    en.wikipedia.org/wiki/WeChat

    WeChat or Weixin in Chinese (Chinese: 微信; pinyin: Wēixìn (listen ⓘ); lit. 'micro-message') [a] is a Chinese instant messaging, social media, and mobile payment app developed by Tencent.

  6. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Pricing is the process whereby a business sets the price at which it will sell its products and services, and may be part of the business's marketing plan. In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and ...

  7. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    Marketing. A target market, also known as serviceable obtainable market ( SOM ), is a group of customers within a business 's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who ...

  8. India - Wikipedia

    en.wikipedia.org/wiki/India

    With an estimated 1,428,627,663 residents in 2023, India is the world's most populous country. [ 14] 1,210,193,422 residents were reported in the 2011 provisional census report. [ 360] Its population grew by 17.64% from 2001 to 2011, [ 361] compared to 21.54% growth in the previous decade (1991–2001). [ 361]

  9. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

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