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  2. Business ethics - Wikipedia

    en.wikipedia.org/wiki/Business_ethics

    t. e. Business ethics (also known as corporate ethics) is a form of applied ethics or professional ethics, that examines ethical principles and moral or ethical problems that can arise in a business environment. It applies to all aspects of business conduct and is relevant to the conduct of individuals and entire organizations. [ 1 ]

  3. Friedman doctrine - Wikipedia

    en.wikipedia.org/wiki/Friedman_doctrine

    Friedman doctrine. The Friedman doctrine, also called shareholder theory, is a normative theory of business ethics advanced by economist Milton Friedman which holds that the social responsibility of business is to increase its profits. [1] This shareholder primacy approach views shareholders as the economic engine of the organization and the ...

  4. Business purpose - Wikipedia

    en.wikipedia.org/wiki/Business_purpose

    Business purpose. Business purpose refers to the wider, long-term goals of a commercial enterprise. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world. A business purpose statement serves as an affirmative reminder of the company's core identity to employees, customers, and other ...

  5. Ethical marketing - Wikipedia

    en.wikipedia.org/wiki/Ethical_marketing

    Ethical marketing is a positive influence on companies, and their response is to market their products in a more socially responsible way. The increasing trend of fair trade is an example of the impact of ethical marketing. In the Ethical Shoppers Price Index Survey (2009), fair trade was the most popular ethical badge products could have.

  6. Organizational ethics - Wikipedia

    en.wikipedia.org/wiki/Organizational_ethics

    Organizational ethics express the values of an organization to its employees and/or other entities irrespective of governmental and/or regulatory laws. Ethics are the principles and values used by an individual to govern their actions and decisions. [1] An organization forms when individuals with varied interests and different backgrounds unite ...

  7. Ethics - Wikipedia

    en.wikipedia.org/wiki/Ethics

    Ethics, also called moral philosophy, is the study of moral phenomena. It is one of the main branches of philosophy and investigates the nature of morality and the principles that govern the moral evaluation of conduct, character traits, and institutions. It examines what obligations people have, what behavior is right and wrong, and how to ...

  8. Consumer protection - Wikipedia

    en.wikipedia.org/wiki/Consumer_protection

    Consumer protection is the practice of safeguarding buyers of goods and services, and the public, against unfair practices in the marketplace. Consumer protection measures are often established by law. Such laws are intended to prevent businesses from engaging in fraud or specified unfair practices to gain an advantage over competitors or to ...

  9. Corporate responsibility - Wikipedia

    en.wikipedia.org/wiki/Corporate_responsibility

    Corporate responsibility. Corporate responsibility is a term which has come to characterize a family of professional disciplines intended to help a corporation stay competitive by maintaining accountability to its four main stakeholder groups: customers, employees, shareholders, and communities.