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Pepsi Number Fever. The logo for the sales promotion. Market share of Pepsi in the Philippines initially increased from 19.4% to 24.9%. Mistake in ₱1 million grand prize winning bottle cap distribution led to riots and deaths. The Pepsi Number Fever, [ 1] also known as the 349 incident, [ 2] was a promotion held by PepsiCo in the Philippines ...
Leonard v. Pepsico, Inc., 88 F. Supp. 2d 116, ( S.D.N.Y. 1999), aff'd 210 F.3d 88 ( 2d Cir. 2000), more widely known as the Pepsi Points case, is an American contract law case regarding offer and acceptance. The case was brought in the United States District Court for the Southern District of New York in 1999; its judgment was written by Kimba ...
Cola wars. The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi. Beginning in the late 1970s and into the 1980s, the ...
May 10, 2021 at 11:00 AM. KUALA LUMPUR, MALAYSIA - FEBRUARY 26TH, 2017. Both Coca-Cola and Pepsi can trace their origins back to the 1890s, and the two sodas seemed to be able to peacefully co ...
Pepsi reported a better-than-expected profit for the second quarter on Thursday, buoyed by higher demand for snacks and new beverages in North America. Snack sends Pepsi sales soaring; stock rises ...
Alfred Steele. Joan Crawford and Alfred Steele returning from their European honeymoon on August 1, 1955. Alfred Nu Steele (April 24, 1901 – April 19, 1959) was an American soft drink businessman who was the president and later chairman of the board of Pepsi-Cola Company from 1950 until his sudden death in 1959.
Pepsi Challenge. The Pepsi Challenge is an ongoing marketing promotion run by PepsiCo since 1975. It is also the name of a cross country ski race at Giant's Ridge Ski Area in Biwabik, Minnesota, an event sponsored by Pepsi. [1]
Caffeine-Free Pepsi. 1982. Pepsi without the caffeine. It was first introduced in 1982 as Pepsi Free but was changed to its current name in 1987. Pepsi Wild Cherry. 1988. Pepsi with cherry flavoring. It was known under the slightly different name of Wild Cherry Pepsi until 2005.