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Account executive. Account executive is a role in sales, advertising, marketing, and finance involving intimate understanding of a client company's objectives and products and a professional capability to provide effective advice toward creation of successful promotional activities and strategies. [1] The account executive (AE) directly works ...
Account manager. An account manager (AM) is a person who works for a company and is responsible for the management of sales and relationships with particular customers. An account manager maintains the company's existing relationships with a client or group of clients, so that they will continue using the company for business.
Chief financial officer. A chief financial officer (CFO), also known as a treasurer, is an officer of a company or organization who is assigned the primary responsibility for making decisions for the company for projects and its finances (financial planning, management of financial risks, record-keeping, and financial reporting, and often the ...
List of corporate titles. Chief administrative officer (CAO) - A top-tier executive who supervises the daily operations of a business and is ultimately responsible for its performance. Chief analytics officer (CAO) - The senior manager responsible for the analysis of data within an organization. Chief brand officer (CBO) - Officer responsible ...
Senior management. Senior management, executive management, or upper management is an occupation at the highest level of management of an organization, performed by individuals who have the day-to-day tasks of managing the organization, sometimes a company or a corporation.
Administrative assistant. A person responsible for providing various kinds of administrative assistance is called an administrative assistant (admin assistant) or sometimes an administrative support specialist. [1][2] In most instances it is identical to the modern iteration of the position of secretary or is a sub-specialty of secretarial duties.
Board of directors. A board of directors is an executive committee that supervises the activities of a business, a nonprofit organization, or a government agency. The powers, duties, and responsibilities of a board of directors are determined by government regulations (including the jurisdiction's corporate law) and the organization's own ...
Account planning brings the focus on the consumer into the process of developing advertising. Planning is a job function relating to the application of strategy and planning.