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Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [1]
The ad-free service usually goes for $9.99 a month, so with the promotion, you save $21 over the course of three months. Disney+ never goes on sale—not even at Black Friday—so this incredibly ...