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  2. A pricing strategy is the process and methodology used to determine prices for products and services. As we’ll explore in this article, different pricing strategies work for different products and business models.

  3. What Is a Pricing Strategy? + How To Choose One for Your Business

    www.coursera.org/in/articles/pricing-strategy

    Several common pricing strategies exist to price products and services, from value-based pricing to price skimming. The first step in choosing a pricing strategy is to examine the different types, review pricing strategy examples, and understand how they differ.

  4. What Is a Pricing Strategy? + How To Choose One for Your Business

    www.coursera.org/gb/articles/pricing-strategy

    You’ll find several common pricing strategies for products and services, from value-based pricing to price skimming. The first step in selecting a strategy is to examine the different types, review pricing strategy examples, and understand how they differ.

  5. What Is a Pricing Strategy? + How To Choose One for Your Business

    www.coursera.org/ca/articles/pricing-strategy

    Several common pricing strategies exist for products and services, from value-based pricing to price skimming. The first step in choosing a strategy is to examine the different types, review pricing strategy examples, and understand how they differ.

  6. Pricing Strategy - Coursera

    www.coursera.org/learn/pricing-strategy

    Learn and practice concepts, techniques, and get to grips with the latest thinking on assessing and formulating pricing strategies. Analyze how firms attempt to capture value, as well as profits, in the revenues they earn.

  7. Online Pricing Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Pricing Strategy skills. Choose from a wide range of Pricing Strategy courses offered by top universities and industry leaders tailored to various skill levels.

  8. Cost and Economics in Pricing Strategy - Coursera

    www.coursera.org/learn/uva-darden-bcg-pricing-strategy-cost-economics

    How to calculate three types of price elasticities to determine the impact of price on demand. How to analyze and apply different pricing models, including: cost-plus pricing, marginal cost-plus pricing, peak-load pricing, index-based pricing.

  9. Marketing Strategy: What It Is and How to Create One

    www.coursera.org/articles/marketing-strategy

    Learn what marketing strategy is, why it matters, different types, and steps to create your own. If you're ready to start building skills to create effective marketing strategies, consider enrolling in the University of Illinois's Developing a Winning Marketing Strategy course.

  10. Pricing Strategy Optimization Specialization - Coursera

    www.coursera.org/specializations/uva-darden-bcg-pricing-strategy

    How to use the three lenses to set an optimal strategic price to maximize revenue. How to approach a pricing case, glean information, and work through a complicated pricing decision. How to utilize tools and data to analyze and recommend a strategic response to a real world pricing situation.

  11. The 4 Ps of Marketing: What They Are and How to Use Them

    www.coursera.org/articles/4-ps-of-marketing

    When marketing a product or service, it is important to pick a price that is simultaneously accessible to the target market and meets business goals. Different pricing models can have a significant impact on the overall success of a product.