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  2. Economic surplus - Wikipedia

    en.wikipedia.org/wiki/Economic_surplus

    In mainstream economics, economic surplus, also known as total welfare or total social welfare or Marshallian surplus (after Alfred Marshall ), is either of two related quantities: Consumer surplus, or consumers' surplus, is the monetary gain obtained by consumers because they are able to purchase a product for a price that is less than the ...

  3. Substitute good - Wikipedia

    en.wikipedia.org/wiki/Substitute_good

    Substitute good. In microeconomics, substitute goods are two goods that can be used for the same purpose by consumers. [1] That is, a consumer perceives both goods as similar or comparable, so that having more of one good causes the consumer to desire less of the other good. Contrary to complementary goods and independent goods, substitute ...

  4. Law of supply - Wikipedia

    en.wikipedia.org/wiki/Law_of_supply

    Definition. A supply is a good or service that producers are willing to provide. The law of supply determines the quantity of supply at a given price. [5] The law of supply and demand states that, for a given product, if the quantity demanded exceeds the quantity supplied, then the price increases, which decreases the demand ( law of demand ...

  5. Consumer choice - Wikipedia

    en.wikipedia.org/wiki/Consumer_choice

    t. e. The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves. It analyzes how consumers maximize the desirability of their consumption (as measured by their preferences subject to limitations on their expenditures), by maximizing utility subject to a ...

  6. Supply and demand - Wikipedia

    en.wikipedia.org/wiki/Supply_and_demand

    Supply chain as connected supply and demand curves. In microeconomics, supply and demand is an economic model of price determination in a market. It postulates that, holding all else equal, the unit price for a particular good or other traded item in a perfectly competitive market, will vary until it settles at the market-clearing price, where ...

  7. Purchasing power - Wikipedia

    en.wikipedia.org/wiki/Purchasing_power

    Purchasing power refers to the amount of products and services available for purchase with a certain currency unit. For example, if you took one unit of cash to a store in the 1950s, you could buy more products than you could now, showing that the currency had more purchasing power back then. If one's income remains constant but prices rise ...

  8. Microeconomics - Wikipedia

    en.wikipedia.org/wiki/Microeconomics

    Shown is a marketplace in Delhi. Microeconomics is a branch of economics that studies the behavior of individuals and firms in making decisions regarding the allocation of scarce resources and the interactions among these individuals and firms. [1] [2] [3] Microeconomics focuses on the study of individual markets, sectors, or industries as ...

  9. Substitution effect - Wikipedia

    en.wikipedia.org/wiki/Substitution_effect

    Substitution effect. In economics and particularly in consumer choice theory, the substitution effect is one component of the effect of a change in the price of a good upon the amount of that good demanded by a consumer, the other being the income effect . When a good's price increases, if hypothetically the same consumption bundle were to be ...