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Strategy. SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a person or organization identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis. [1]
t. e. Market research is an organized effort to gather information about target markets and customers.It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market, the ...
Technology scouting. v. t. e. Scenario planning, scenario thinking, scenario analysis, [1] scenario prediction [2] and the scenario method [3] all describe a strategic planning method that some organizations use to make flexible long-term plans. It is in large part an adaptation and generalization of classic methods used by military intelligence.
Look up SWOT or swot in Wiktionary, the free dictionary. SWOT may refer to: SWOT (manga), a Japanese media franchise. Cramming (education) or swotting. SWOT analysis, a method to evaluate strengths, weaknesses, opportunities and threats. Surface Water and Ocean Topography (SWOT), a NASA/CNES satellite altimeter.
A feasibility study is an assessment of the practicality of a project or system. A feasibility study aims to objectively and rationally uncover the strengths and weaknesses of an existing business or proposed venture, opportunities and threats present in the natural environment, the resources required to carry through, and ultimately the prospects for success.
The Surface Water and Ocean Topography ( SWOT) mission is a satellite altimeter jointly developed and operated by NASA and CNES, the French space agency, in partnership with the Canadian Space Agency (CSA) and UK Space Agency (UKSA). [2] The objectives of the mission are to make the first global survey of the Earth's surface water, to observe ...
RFM (market research) RFM is a method used for analyzing customer value and segmenting customers which is commonly used in database marketing and direct marketing. It has received particular attention in the retail and professional services industries. [1]
Johari window. The Johari window is a technique [1] designed to help people better understand their relationship with themselves and others. It was created by psychologists Joseph Luft (1916–2014) and Harrington Ingham (1916–1995) in 1955, and is used primarily in self-help groups and corporate settings as a heuristic exercise.