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The Price Sensitivity Meter (PSM) is a market technique for determining consumer price preferences. It was introduced in 1976 by Dutch economist Peter van Westendorp. The technique has been used by a wide variety of researchers in the market research industry. The PSM approach has been a staple technique for addressing pricing issues for the ...
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Etsy, Inc. Etsy Inc. is an American e-commerce company with an emphasis on the selling of handmade or vintage items and craft supplies. These items fall under a wide range of categories, including jewelry, bags, clothing, home decor, religious items, furniture, toys, art, as well as craft supplies and tools. Items described as vintage must be ...
NewWave is a discontinued object-oriented graphical desktop environment and office productivity tool for PCs running early versions of Microsoft Windows (beginning with 2.0). It was developed by Hewlett-Packard and introduced commercially in 1988. [1] It was used on the HP Vectras and other IBM-compatible PCs running Windows.
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Introduction of creative software (1986–1996) Starting in the mid-1980s, Adobe entered the consumer software market, starting with Adobe Illustrator, a vector -based drawing program for the Apple Macintosh. Illustrator, which grew out of the firm's in-house font-development software, helped popularize PostScript-enabled laser printers.
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The history of the personal computer as a mass-market consumer electronic device began with the microcomputer revolution of the 1970s. A personal computer is one intended for interactive individual use, as opposed to a mainframe computer where the end user's requests are filtered through operating staff, or a time-sharing system in which one large processor is shared by many individuals.