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  2. Sales presentation - Wikipedia

    en.wikipedia.org/wiki/Sales_presentation

    Sales presentation. As a selling technique, a sales presentation or sales pitch is a line of talk that attempts to persuade someone or something, with a planned sales presentation strategy of a product or service designed to initiate and close a sale of the product or service. A sales pitch is essentially designed to be either an introduction ...

  3. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective. [1]

  4. Promotional mix - Wikipedia

    en.wikipedia.org/wiki/Promotional_mix

    Advertising is the paid presentation and promotion of ideas, goods, or services by an identified sponsor in a mass medium. Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays, posters, mobile apps, motion pictures, web pages, banner ads, emails.

  5. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the strategies it intends to ...

  6. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

  7. AIDA (marketing) - Wikipedia

    en.wikipedia.org/wiki/AIDA_(marketing)

    The AIDA marketing model is a model within the class known as hierarchy of effects models or hierarchical models, all of which imply that consumers move through a series of steps or stages when they make purchase decisions. These models are linear, sequential models built on an assumption that consumers move through a series of cognitive ...

  8. Prezi - Wikipedia

    en.wikipedia.org/wiki/Prezi

    Prezi is an American video and visual communications software company founded in 2009 in Hungary, with offices in San Francisco, Budapest and Riga as of 2020. [1] According to Prezi, in 2021, the software company has more than 100 million users worldwide [2] who have created approximately 400 million presentations.

  9. Presentation slide - Wikipedia

    en.wikipedia.org/wiki/Presentation_slide

    Presentation slide. A slide is a single page of a presentation. A group is called slide deck. A slide show is an exposition of a series of slides or images in an electronic device or in a projection screen. Before personal computers, they were 35 mm slides viewed with a slide projector [ 1] or transparencies viewed with an overhead projector .