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Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag [1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.
Promotional apparel is clothing imprinted with a company 's name, logo or message. They include shirts, gloves, hats, jackets and any piece of clothing that can be incorporated in marketing and communication campaigns. Promotional clothing is used to endorse a product, service or company agenda. The importance of promotional apparel lies in the ...
Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...
Love a Burger, Love a McDonald's (1981) It's a Good Time for the Great Taste (1984–1988) The good time, great taste of McDonald's (1988–1992) Grab the Moment (early 1990s) It's gonna be a lovely day (1994–2000, breakfast weekdays) It's gonna be a great weekend (1994–2000, breakfast weekends) It's Mac Time (late 1990s)
Logo of YouTube Premium. YouTube Premium (formerly YouTube Red) is YouTube's premium subscription service. It offers advertising-free streaming, access to original programming, and background and offline video playback on mobile devices.
Brand equity is the sum of assets and liabilities relating to a brand, its name and logo, and the sum or difference is the value that is offered by the product or service or a company or the company's customers. For the assets and liabilities to have effect on brand equity, they have to be related to the name or logo of the brand.
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