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Hip-hop fashion (also known as rap fashion) refers to the various styles of dress that originated from Urban Black America and inner city youth in cities like New York City, Atlanta, and Los Angeles. Being a major part of hip hop culture , it further developed in other cities across the United States, [1] with each contributing different ...
Streetwear. Streetwear is a style of casual clothing which became global in the 1990s. [1] It grew from New York hip hop fashion and Californian surf culture to encompass elements of sportswear, punk, skateboarding, 1980s nostalgia, and Japanese street fashion. Later, haute couture became an influence, and was in turn influenced by streetwear. [2]
Street style is fashion that is considered to have emerged not from studios, but from the population at large. Street fashion is generally associated with youth culture, and is most often seen in major urban centers. Magazines and newspapers commonly feature candid photographs of individuals wearing urban, stylish clothing. [1]
Ecko Unltd. is a streetwear brand that was founded by Marc Ecko, an American fashion designer and entrepreneur, in 1993. The brand was originally established as a T-shirt company and quickly gained a following among hip-hop and urban culture enthusiasts. [1]
Products and brand direction. A.K.O.O. Clothing is an Americana fashion brand that manufactures urban apparel for men. A.K.O.O. produces a wide array of styles for all seasons that include premium lightweight T-shirts, cardigans, sweaters, embroidered wovens, leather jackets and quality denim among a variety of other clothing.
Phat Farm was established in 1992 by Russell Simmons, co-founder of Def Jam Recordings. [1] The brand was initially a men's clothing line and sold clothing items such as T-shirts, jeans, and jackets. The brand's early success was attributed to its association with hip-hop culture, which was growing in popularity at the time. [3]
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