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Anti-aging creams are predominantly moisturizer-based skin care products marketed with unproven claims of making the consumer look younger by reducing, masking or preventing signs of skin aging. Anti-aging supplements are ingestible products promoted to diminish the effects of aging, including vitamin supplements , powders, and teas.
More recently, however, tan skin has emerged as the new female beauty ideal among younger women, who view their tan skin as healthier and more attractive than pale skin. According to Tai Wei Lim, Chinese women in media now sport bronze complexions, and this is viewed as a reclamation of women's autonomy within China. [5]
Although skin tone differs based on a person's racial background, those with fair skin have difficulty maintaining [clarification needed] skin tone due to a lack of melanin production. In Japan, the preference for skin that is white and free of blemishes has been documented since at least the Heian period (794–1185), as in books such as The ...
Swedish advertisement for toiletries (c. 1905/06)Personal care products can be categorized according to their function and area of application. These are cleansing products, hair care products, oral care products, sun care products, skin hydrating products, feminine care products, hair removal products, nail care products, eye care products and anal hygiene products.
Skin color contrast has been identified as a feminine beauty standard observed across multiple cultures. [7] Women tend to have darker eyes and lips than men, especially relative to the rest of their facial features, and this attribute has been associated with female attractiveness and femininity, [7] yet it also decreases male attractiveness according to one study. [8]
Some primers may also be tinted, and this tint may match the wearer's skin tone or may colour correct it, using greens, oranges, and purples to even out the wearer's skin tone and correct redness, purple shadows, or orange discolouration respectively. Concealer is a cream or liquid product used to conceal marks or blemishes on the skin ...
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