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The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.
Le Creuset Signature Round Dutch Oven, 5.5 Quart. Cook like Ina Garten this fall and winter with the queen's favorite 5.5-quart Dutch oven, now 20% off at Sur La Table. You can score the stunner ...
Apple iPad 10.2 (9th Generation) $199 $329. Save $130 Lowest price ever. Never mind that it's a previous-generation model: iPads hold their value, and this iteration is one of the best tablets you ...
Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...
Cleveland Cavaliers — This cut-for-time team promo from Season 43 highlights "The Other Cavaliers," i.e. those who ride on the shoulders (literally) of go-to man LeBron James, including a Roomba at point guard, a golden retriever as starting center, and one player (episode host Donald Glover) who's good at rolling the ball up the court on an ...
The Best Labor Day Sales this year includes great deals such as a $65 mattress, a $20 set of sheets and 20% off Amazon bestselling pillows. Browse all of the deals available this Labor Day.
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