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  2. Marketing research process - Wikipedia

    en.wikipedia.org/wiki/Marketing_research_process

    Marketing research process. The marketing research process is a six-step process involving the definition of the problem being studied upon, determining what approach to take, formulation of research design, field work entailed, data preparation and analysis, and the generation of reports, how to present these reports, and overall, how the task ...

  3. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing. Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior . This involves specifying the data required to address these ...

  4. Autoethnography - Wikipedia

    en.wikipedia.org/wiki/Autoethnography

    Autoethnography can refer to research in which a researcher reflexively studies a group they belong to or their subjective experience. [16] [4] In the 1970s, autoethnography was more narrowly defined as "insider ethnography," referring to studies of the (culture of) a group of which the researcher is a member. [16]

  5. G2A - Wikipedia

    en.wikipedia.org/wiki/G2A

    G2A.COM’s main offerings are game key codes for platforms such as Steam, EA app, Uplay, PlayStation Network, Xbox, and Nintendo Switch, as well as gift cards, top-ups, and other digital products. [5] As a marketplace, G2A.COM does not sell any digital items itself. Instead, the platform is an intermediary between buyers and sellers.

  6. Technical writing - Wikipedia

    en.wikipedia.org/wiki/Technical_writing

    Technical writing is a labor-intensive form of writing that demands accurate research of a subject and the conversion of this content into a written format, style, and reading level the end-user will easily understand or connect with. There are two main forms of technical writing. By far, the most common form of technical writing is procedural documentation written for the general public (e.g ...

  7. Context analysis - Wikipedia

    en.wikipedia.org/wiki/Context_analysis

    Context analysis Context analysis is a method to analyze the environment in which a business operates. Environmental scanning mainly focuses on the macro environment of a business. But context analysis considers the entire environment of a business, its internal and external environment. This is an important aspect of business planning. One kind of context analysis, called SWOT analysis ...

  8. Thematic analysis - Wikipedia

    en.wikipedia.org/wiki/Thematic_analysis

    Thematic analysis. Thematic analysis is one of the most common forms of analysis within qualitative research. [1] [2] It emphasizes identifying, analysing and interpreting patterns of meaning (or "themes") within qualitative data. [1] Thematic analysis is often understood as a method or technique in contrast to most other qualitative analytic ...

  9. Abstract (summary) - Wikipedia

    en.wikipedia.org/wiki/Abstract_(summary)

    Abstract (summary) An abstract is a brief summary of a research article, thesis, review, conference proceeding, or any in-depth analysis of a particular subject and is often used to help the reader quickly ascertain the paper's purpose. [1] When used, an abstract always appears at the beginning of a manuscript or typescript, acting as the point ...