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  2. Market segmentation - Wikipedia

    en.wikipedia.org/wiki/Market_segmentation

    Market segmentation is the process of dividing up mass markets into groups with similar needs and wants. [2] The rationale for market segmentation is that in order to achieve competitive advantage and superior performance, firms should: "(1) identify segments of industry demand, (2) target specific segments of demand, and (3) develop specific 'marketing mixes' for each targeted market segment ...

  3. G2A - Wikipedia

    en.wikipedia.org/wiki/G2A

    G2A.COM Limited (commonly referred to as G2A) is a digital marketplace headquartered in the Netherlands, [1] [2] with offices in Poland and Hong Kong. [ 3 ] [ 4 ] The site operates in the resale of gaming offers and others digital items by the use of redemption keys .

  4. Geomarketing - Wikipedia

    en.wikipedia.org/wiki/Geomarketing

    Index. Geographers. v. t. e. In marketing, geomarketing (also called marketing geography) is a discipline that uses geolocation ( geographic information) in the process of planning and implementation of marketing activities. [ 1] It can be used in any aspect of the marketing mix — the product, price, promotion, or place ( geo targeting ).

  5. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Marketing mix. The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing." These four P's are:

  6. List of PDF software - Wikipedia

    en.wikipedia.org/wiki/List_of_PDF_software

    Proprietary software for viewing and editing PDF documents. pdftk: GNU GPL/Proprietary: command-line tools to manipulate, edit and convert documents; supports filling of PDF forms with FDF/XFDF data. PDF-XChange Viewer: Freeware: Freeware PDF reader, tagger, editor (simple editions) and converter (free for non-commercial uses).

  7. Free software - Wikipedia

    en.wikipedia.org/wiki/Free_software

    proprietary software, such as Microsoft Office, Windows, Adobe Photoshop, Facebook or FaceTime. Users cannot study, change, and share their source code. freeware or gratis [ 14] software, which is a category of proprietary software that does not require payment for basic use.

  8. Google Sheets - Wikipedia

    en.wikipedia.org/wiki/Google_Sheets

    google .com /sheets. Google Sheets is a spreadsheet application and part of the free, web-based Google Docs Editors suite offered by Google. Google Sheets is available as a web application; a mobile app for: Android, iOS, and as a desktop application on Google's ChromeOS. The app is compatible with Microsoft Excel file formats. [ 2]

  9. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Business and economics portal. v. t. e. CRM is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [ 1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which many ...

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