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  2. Comprehensive planning - Wikipedia

    en.wikipedia.org/wiki/Comprehensive_planning

    Comprehensive planning is an ordered process that determines community goals and aspirations in terms of community development. The end product is called a comprehensive plan, [1] also known as a general plan, [2] or master plan. [3] This resulting document expresses and regulates public policies on transportation, utilities, land use ...

  3. Theory of reasoned action - Wikipedia

    en.wikipedia.org/wiki/Theory_of_reasoned_action

    The theory of reasoned action ( TRA or ToRA) aims to explain the relationship between attitudes and behaviors within human action. It is mainly used to predict how individuals will behave based on their pre-existing attitudes and behavioral intentions. An individual's decision to engage in a particular behavior is based on the outcomes the ...

  4. Social norm - Wikipedia

    en.wikipedia.org/wiki/Social_norm

    Society portal. v. t. e. Social norms are shared standards of acceptable behavior by groups. [1] [2] Social norms can both be informal understandings that govern the behavior of members of a society, as well as be codified into rules and laws. [3] Social normative influences or social norms, are deemed to be powerful drivers of human ...

  5. Conformity - Wikipedia

    en.wikipedia.org/wiki/Conformity

    Conformity. Conformity is the act of matching attitudes, beliefs, and behaviors to group norms, politics or being like-minded. [1] Norms are implicit, specific rules, guidance shared by a group of individuals, that guide their interactions with others. People often choose to conform to society rather than to pursue personal desires – because ...

  6. Social marketing - Wikipedia

    en.wikipedia.org/wiki/Social_marketing

    Social marketing is a marketing approach which focuses on influencing behavior with the primary goal of achieving "common good". It utilizes the elements of commercial marketing and applies them to social concepts. However, to see social marketing as only the use of standard commercial marketing practices to achieve non-commercial goals is an ...

  7. CE marking - Wikipedia

    en.wikipedia.org/wiki/CE_marking

    CE marking. The presence of the logo (from French, "conformité européenne" meaning "European conformity") [2] on commercial products indicates that the manufacturer or importer affirms the goods' conformity with European health, safety, and environmental protection standards. [3] : 58 It is not a quality indicator or a certification mark. [4]

  8. Action plan - Wikipedia

    en.wikipedia.org/wiki/Action_plan

    An action plan is a detailed plan outlining actions needed to reach one or more goals. [1] [ citation needed ] Alternatively, it can be defined as a "sequence of steps that must be taken, or activities that must be performed well, for a strategy to succeed".

  9. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...