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  2. G2A - Wikipedia

    en.wikipedia.org/wiki/G2A

    Users. 30 million (as of 2024) G2A.COM Limited (commonly referred to as G2A) is a digital marketplace headquartered in the Netherlands, [ 1][ 2] with offices in Poland and Hong Kong. [ 3][ 4] The site operates in the resale of gaming offers and others digital items by the use of redemption keys. G2A.COM’s main offerings are game key codes for ...

  3. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

  4. Market segmentation - Wikipedia

    en.wikipedia.org/wiki/Market_segmentation

    Market segmentation is the process of dividing up mass markets into groups with similar needs and wants. [2] The rationale for market segmentation is that in order to achieve competitive advantage and superior performance, firms should: "(1) identify segments of industry demand, (2) target specific segments of demand, and (3) develop specific 'marketing mixes' for each targeted market segment ...

  5. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Marketing mix. The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing." These four P's are:

  6. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  7. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    A go-to-market strategy, or GTM strategy, [ 1] is the plan of an organization, utilizing their outside resources (e.g., sales force and distributors), to deliver their unique value proposition to customers ("go-to-market") and to achieve a competitive advantage. [ 2][ 3] The goal is to enhance the overall customer experience by not only ...

  8. FDA, FTC issue warnings to companies selling copycat ... - AOL

    www.aol.com/fda-ftc-issue-warnings-companies...

    The US Food and Drug Administration and the Federal Trade Commission issued warnings to five companies Tuesday as part of a joint effort to crack down on illegal sales of copycat food products ...

  9. Windows 10 editions - Wikipedia

    en.wikipedia.org/wiki/Windows_10_editions

    Windows 10. Windows 10 has several editions, all with varying feature sets, use cases, or intended devices. Certain editions are distributed only on devices directly from an original equipment manufacturer (OEM), while editions such as Enterprise and Education are only available through volume licensing channels.