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In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, persuasively. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route.
Business marketing is a marketing practice of individuals or organizations (including commercial businesses, governments, and institutions). It allows them to sell products or services to other companies or organizations, who either resell them, use them in their products or services, or use them to support their work.
The International Organization for Standardization (ISO / ˈ aɪ s oʊ / [3]) is an independent, non-governmental, international standard development organization composed of representatives from the national standards organizations of member countries. [4]
Marriott International, Inc. is an American multinational company that operates, franchises, and licenses lodging brands that include hotel, residential, and timeshare properties. [1] [2] Marriott International owns over 36 hotel and timeshare brands with 9,000 locations and 1,597,380 rooms across its network(As of 2023). [3]
Marketing intelligence (MI) is the everyday information relevant to a company's markets, gathered and analyzed specifically for the purpose of accurate and confident decision-making in determining market opportunity, market penetration strategy, and market development metrics. Marketing intelligence is necessary when entering a foreign market.
LinkedIn (/ l ɪ ŋ k t ˈ ɪ n /) is a business and employment-focused social media platform that works through websites and mobile apps. It was launched on May 5, 2003 by Reid Hoffman and Eric Ly. [6]
The Fédération Internationale de Football Association (lit. ' International Federation of Association Football '), more commonly known by its acronym FIFA (/ ˈ f iː f ə / FEE-fə), is the international self-regulatory governing body of association football, beach soccer, and futsal.
Shein, originally named ZZKKO, was founded in China in 2008 by entrepreneur and search engine optimization (SEO) marketing specialist Chris Xu (Xu Yangtian). [11] [5] [12] Information on Xu's educational and career background remains elusive as of 2022, with sources conflicting on details of his biography.