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Event marketing strategy is a tailor-made plan to promote a brand/product with events as an advertising tool. This includes an in-depth analysis of plans for the brand's presence at events. In order to measure the success of event marketing, the brand impact has to be verified. Based on an analysis made by the Advertising Research Foundation ...
A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...
Event management is the application of project management to the creation and development of small and/or large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions. It involves studying the brand, identifying its target audience, devising the event concept, and ...
Event processing is a method of tracking and analyzing (processing) streams of information (data) about things that happen (events), [ 1] and deriving a conclusion from them. Complex event processing ( CEP) consists of a set of concepts and techniques developed in the early 1990s for processing real-time events and extracting information from ...
How Harris' VP contenders wait for her choice. WASHINGTON (AP) — One is sparking speculation that he'll be the choice by forgoing swanky fundraisers in the Hamptons. Another watched TV ...
An e (Reuters) -The head of the World Health Organization said on Wednesday an emergency committee will be convened to discuss whether the current mpox outbreak in the Democratic Republic of Congo ...
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