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  2. Sales letter - Wikipedia

    en.wikipedia.org/wiki/Sales_letter

    A sales letter is often, but not exclusively, the last stage of the sales process before the customer places an order, and is designed to ensure that the prospect is committed to becoming a customer. Since the advent of the internet, the sales letter has become an integral part of internet marketing , and typically takes the form of an email or ...

  3. Business letter - Wikipedia

    en.wikipedia.org/wiki/Business_letter

    Business letter. A business letter is a letter from one company to another, or such organizations and their customers, clients, or other external parties. The overall style of letter depends on the relationship between the parties concerned. Business letters can have many types of content, for example to request direct information or action ...

  4. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    The medium/media used to deliver a message can have a significant impact on responses. It is difficult to truly personalize a DRTV or radio message. One can even attempt to send a personalized message via email or text message, but a high-quality direct mail envelope and the letter will typically have a better chance of generated a response in ...

  5. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  6. Letter (message) - Wikipedia

    en.wikipedia.org/wiki/Letter_(message)

    Letter (message) News from My Lad by James Campbell, 1858–1859 (Walker Art Gallery) A letter is a written message conveyed from one person (or group of people) to another through a medium. [1] Something epistolary means that it is a form of letter writing. The term usually excludes written material intended to be read in its original form by ...

  7. Medium of instruction - Wikipedia

    en.wikipedia.org/wiki/Medium_of_instruction

    Medium of instruction. A medium of instruction (plural: media of instruction, or mediums of instruction) is a language used in teaching. It may or may not be the official language of the country or territory. If the first language of students is different from the official language, it may be used as the medium of instruction for part or all of ...

  8. BLUF (communication) - Wikipedia

    en.wikipedia.org/wiki/BLUF_(communication)

    BLUF (communication) BLUF (bottom line up front) [1] is the practice of beginning a message with its key information (the "bottom line"). This provides the reader with the most important information first. [2] By extension, that information is also called a BLUF. It differs from an abstract or executive summary in that it is simpler and more ...

  9. English-medium education - Wikipedia

    en.wikipedia.org/wiki/English-medium_education

    An English-medium education system is one that uses English as the primary medium of instruction—particularly where English is not the mother tongue of students.. Initially this is associated with the expansion of English from its homeland in England and the lowlands of Scotland and its spread to the rest of Great Britain and Ireland, beginning in the sixteenth century.