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  2. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer support. Customer support is a range of consumer services to assist customers in making cost-effective and correct use of a product. [9] It includes assistance in planning, installation, training, troubleshooting, maintenance, upgrading, and disposal of a product. [9] These services may even be provided at the place in which the ...

  3. Brand - Wikipedia

    en.wikipedia.org/wiki/Brand

    A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders.

  4. Insurance - Wikipedia

    en.wikipedia.org/wiki/Insurance

    Mortgage insurance is a form of credit insurance, although the name "credit insurance" more often is used to refer to policies that cover other kinds of debt. Many credit cards offer payment protection plans which are a form of credit insurance. Trade credit insurance is business insurance over the accounts receivable of the insured. The policy ...

  5. Customer delight - Wikipedia

    en.wikipedia.org/wiki/Customer_delight

    Customer delight means surprising a customer by exceeding their expectations and thus creating a positive emotional reaction. This emotional reaction leads to word of mouth . Customer delight directly affects the sales and profitability of a company, as it helps to distinguish the company and its products and services from the competition .

  6. Google Search - Wikipedia

    en.wikipedia.org/wiki/Google_Search

    C++ [2] Google Search (also known simply as Google or Google.com) is a search engine operated by Google. It allows users to search for information on the Internet by entering keywords or phrases. Google Search uses algorithms to analyze and rank websites based on their relevance to the search query. It is the most popular search engine worldwide.

  7. Business analytics - Wikipedia

    en.wikipedia.org/wiki/Business_analytics

    Business analytics. Business analytics ( BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods.

  8. In the global business media, they are described as being the world's most valuable companies as a reference to their market value. Market capitalization is calculated from the share price (as recorded on selected day) multiplied by the number of outstanding shares.

  9. Customer advocacy - Wikipedia

    en.wikipedia.org/wiki/Customer_advocacy

    Customer advocates are facilitators between customers and the company. They are trained in cross-functional roles and empowered to provide customers with assistance in all areas of the business. [1] The role of the customer advocate is three-fold: To be the main contact for the customer in handling a question or problem, and to keep the ...