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  2. Words of estimative probability - Wikipedia

    en.wikipedia.org/wiki/Words_of_estimative...

    Words of estimative probability (WEP or WEP s) are terms used by intelligence analysts in the production of analytic reports to convey the likelihood of a future event occurring. A well-chosen WEP gives a decision maker a clear and unambiguous estimate upon which to base a decision. Ineffective WEPs are vague or misleading about the likelihood ...

  3. Word order - Wikipedia

    en.wikipedia.org/wiki/Word_order

    Numerals. v. t. e. In linguistics, word order (also known as linear order) is the order of the syntactic constituents of a language. Word order typology studies it from a cross-linguistic perspective, and examines how languages employ different orders. Correlations between orders found in different syntactic sub-domains are also of interest.

  4. Bystander effect - Wikipedia

    en.wikipedia.org/wiki/Bystander_effect

    Bystander effect. The bystander effect, or bystander apathy, is a social psychological theory that states that individuals are less likely to offer help to a victim in the presence of other people. First proposed in 1964 after the murder of Kitty Genovese, much research, mostly in psychology research laboratories, has focused on increasingly ...

  5. Serial-position effect - Wikipedia

    en.wikipedia.org/wiki/Serial-position_effect

    Serial-position effect is the tendency of a person to recall the first and last items in a series best, and the middle items worst. [1] The term was coined by Hermann Ebbinghaus through studies he performed on himself, and refers to the finding that recall accuracy varies as a function of an item's position within a study list. [2]

  6. List of fallacies - Wikipedia

    en.wikipedia.org/wiki/List_of_fallacies

    List of paradoxes. Outline of public relations – Overview of and topical guide to public relations. Map–territory relation – Relationship between an object and a representation of that object (confusing map with territory, menu with meal) Mathematical fallacy – Certain type of mistaken proof.

  7. Letter frequency - Wikipedia

    en.wikipedia.org/wiki/Letter_frequency

    The California Job Case was a compartmentalized box for printing in the 19th century, sizes corresponding to the commonality of letters. The frequency of letters in text has been studied for use in cryptanalysis, and frequency analysis in particular, dating back to the Arab mathematician al-Kindi (c. 801–873 AD), who formally developed the method (the ciphers breakable by this technique go ...

  8. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Marketing mix. The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing."

  9. List of Latin phrases (full) - Wikipedia

    en.wikipedia.org/wiki/List_of_Latin_phrases_(full)

    While symmetrical for the logo of MGM, the better word order in Latin is "Ars artis gratia". ars longa, vita brevis: art is long, life is short: Seneca, De Brevitate Vitae, 1.1, translating a phrase of Hippocrates that is often used out of context. The "art" referred to in the original aphorism was the craft of medicine, which took a lifetime ...