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  2. Kindle File Format - Wikipedia

    en.wikipedia.org/wiki/Kindle_File_Format

    Kindle File Format is a proprietary e-book file format created by Amazon.com that can be downloaded and read on devices like smartphones, tablets, computers, or e-readers that have Amazon's Kindle app. E-book files in the Kindle File Format originally had the filename extension.azw; [a] version 8 (KF8) introduced HTML5 & CSS3 features and have the .azw3 extension, and version 10 introduced a ...

  3. Kindle Direct Publishing - Wikipedia

    en.wikipedia.org/wiki/Kindle_Direct_Publishing

    Kindle Direct Publishing is Amazon.com 's e-book publishing platform launched in November 2007, concurrently with the first Amazon Kindle device. Originally called Digital Text Platform, the platform allows authors and publishers to publish their books to the Amazon Kindle Store . Authors can upload documents in several formats for delivery via ...

  4. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing Management is a combined effort of strategies on how a business can launch its products and services. On the other hand, Marketing strategy is the combination of many processes where the business owner or marketer can attract potential customers via several channels. It can be through offline channels or online channels.

  5. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  6. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  7. Comparison of e-book formats - Wikipedia

    en.wikipedia.org/wiki/Comparison_of_e-book_formats

    The following is a comparison of e-book formats used to create and publish e-books . The EPUB format is the most widely supported e-book format, supported by most e-book readers except Amazon Kindle [ a] devices. Most e-book readers also support the PDF and plain text formats. E-book software can be used to convert e-books from one format to ...

  8. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing planning is a term used in marketing management. It describes the first stage of forming a digital marketing strategy for the wider digital marketing system. The difference between digital and traditional marketing planning is that it uses digitally based communication tools and technology such as Social, Web, Mobile ...

  9. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the strategies it intends to ...

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